Meet the press chuck todd ratings decline

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meet the press chuck todd ratings decline

So it's wrong to say “Meet The Press'” ratings are bad. Chuck Todd is an intelligent, reasonably informed journalist who seems to be a . off numbers like that, it would be time to throw a parade down Constitution Avenue. Mr. Gregory will leave the network after a two-decade career. Ratings for “Meet the Press” have declined steadily during his tenure. “Welcome to Sunday; it's Meet the Press,” Chuck Todd said with an average audience of million viewers, its best ratings in eight years.

For the last 30 years, politicians have basically been advised by a group of political consultants who, with each year, essentially try to get more control of the — and I hate this phrase also — media narrative. More and more political strategists want to control the narrative on their elected official or candidate. And they come up with more and more ways to do it all the time.

meet the press chuck todd ratings decline

He is truly platform neutral. I get it, that viral frenzy. I think Trump could encourage politicians to stop hiding behind their handlers. That is still an issue. The beauty of Meet the Press used to be that you could get these guys for thirty minutes, even the full hour. But I would rather have the full hour, be able to edit it down, but have the interview also available as a full hour.

It allows the interview to be more dynamic. It allows for spontaneity. It gives you time to get them off talking points. The hardest thing about the job right now is convincing people to sit longer.

Have your own news reading habits changed? The whole joke is, when I first started inyour goal was to read percent of 10 things, and now you read about one percent of a thousand things.

I have Twitter set up so that I follow at least one newspaper in every state, every state capital newspaper, plus major city newspapers, every political reporter and columnist I can think of.

Report: Chuck Todd to replace David Gregory as Meet the Press host

When I get up at 4: The other best tool is just email. Everything comes into my inbox. Never mind we have so many internal centralized ways we do newsgathering. Having an unlimited amount of resources now does allow you to set up a smarter interview outline.

It can be overwhelming because so many questions get left on the cutting room floor, but it does allow you to make sure you can cover the most interesting topics to the viewer that Interviewee X can talk about it.

You guys produce your own original research and news, too, in the form of polls, right, and these polls are the source of other stories. Have the ways your own data gets reported on changed also? First, we really pride ourselves on our survey data. We cut the fewest corners. But we also know we have not perfected the only way of polling people. We have to continue to be open-minded about different methodologies.

I do feel that sometimes we have too much data when it comes to so-called public opinion. Certainly I view that as part of my credibility test.

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Maybe that would improve things? Poll data, whether you like it or not, has influence. It can drive news coverage. The most dangerous thing for any journalistic organization is to create a news story. Journalism is uncovering stories. I talk too much! We went round and round on whether he was for Trump. To me, it just sums up the frustration that viewers sometimes have with all of us — that means politicians, as well as all of us in the media, and the interactions that we have, positive or negative.

NBC's 'Meet The Press With Chuck Todd' Delivers Its Best May Sweep Since 2012

So it's wrong to say "Meet The Press'" ratings are bad. This is one big "tallest hobbit" contest. The question then becomes, "How do we build a new audience for this show?

I mean, besides the super-easy "cancel the show" answer. But you can comfortably disabuse yourself of the notion that simply replacing David Gregory will somehow fix the problem. This part of Playbook's reporting says it all: The move is an effort by NBC News President Deborah Turness to restore passion and insider cred to a network treasure that has been adrift since the death in of the irreplaceable Tim Russert.

Although Todd is not a classic television performer guaranteed to wow focus groups, his NBC bosses have been impressed by his love of the game, which brings with it authenticity, sources, and a loyal following among newsmakers and political junkies.

meet the press chuck todd ratings decline

Chuck Todd is an intelligent, reasonably informed journalist who seems to be a genuinely decent person. That's an improvement over Gregory. He loves politics and process. Beyond that, his sense of passion seems to have limits.

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Passionate people, for instance, can't wait to explain stuff to ordinary human Americans. That's not a job Todd wants. Todd is the guy who once lamented that a poll indicated that a majority of Americans didn't understand what the debt ceiling was, and then shrugged and said that " the president has to use political capital and time to flip these numbers ," as if there wasn't a teevee camera pointed at him at that moment with the ability to broadcast information to people.

Chuck Todd exists somewhere on the spectrum between "disinterested" and "uninterested.

meet the press chuck todd ratings decline

If there's one thing that "Meet The Press" does not need right now, it's a greater emphasis on the following: What the people behind "Meet The Press" don't seem to understand is that they are currently maxed out on these things.

They have gone just as far as they possibly can with those ingredients. There needs to be some tough coming-to-grips. The big problem is that "Meet The Press" isn't participating in the modern, 21st-century news environment. If the show was participating in the same world as the rest of us, they'd recognize that the audience they want is well-versed in the stories of the week, and that they've already absorbed the talking points of the major players, availed themselves of a wealth of insight and expertise, and have even participated in their own discussions on current events.

So when Sunday rolls around and "Meet The Press" indulges itself in its childlike devotion to starting over at the beginning, people think, "Really, what's the use?

That's basically how most normal human Americans view "Meet The Press. Instead, they are operating at the lowest level of news-gathering -- the perfect level for their guests to dispense the talking points they've been whittling into a fine point over the course of the week. The host's only purpose, it seems, is to move the guests off their talking points.

It's a hollow enterprise with rare impact in the real world. Rather than enjoin a high-level dissection, the Sunday shows present a remedial form of news that simply cannot appeal to any significant section of the population.

meet the press chuck todd ratings decline

So, how to solve a problem like this? Previously, Jonathan Bernstein and Paul Waldman have made a lot of great suggestions. Waldman's First Rule should be gospel: I also tend to think that shows like "Meet The Press" suffer from an access problem -- that is to say, they are so concerned with maintaining their access to political elites that the shows are now effectively a no-accountability salon.

Somehow, somewhere a wire has gotten crossed and "Meet The Press" has become party to a set of perverse incentives.

I've previously highlighted how Las Vegas-based political reporter Jon Ralston has managed to keep his journalistic enterprise running according to the correct polarity. Ralston benefits from the fact that the people who avoid his tough questions are quickly and easily branded as cowards.

Somehow, the Sunday shows have got to figure out a way back to that. If they're to have guests, those guests should be made to feel uncomfortable. If they refuse to come on the show, they should be further brutalized. If the prevailing idea is, "We need to keep Beltway toffs happy or our ratings will suffer," then that idea isn't working anyway, so it's well past time to get the knives out. Beyond that, "Meet The Press" should of course never have anyone who carries the title "campaign consultant" or "political strategist" anywhere near its studio.

And it should dispense with all panel discussions altogether, because they are entirely without value. But all of these suggestions And they don't really get to that whole "adapting to the modern news environment" and its sophisticated, curious and purpose-driven audience that's long avoided tuning in on Sunday.

So here's a radical idea that can set "Meet The Press" on an entirely new path -- one that might worry its competitors.

One of the most surprising things about the Sunday shows in general is that they are producing the same disposable content as the average cable news show, and expecting their vaunted time slot and more elite guests to take them to the summit of broadcast news.